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    Strategic Decisions

    The 30 Most Useful Models

    Author(s): Marcel Planellas, Anna Muni

    ISBN: 9781108731959
    Publication Date: 19/9/2019
    Pages: 191
    Format: Paperback
    Sale price£23.00 GBP

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    Strategic Decisions

    Strategic Decisions

    Cambridge University Press Bookshop

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    In Strategic Decisions, Planellas and Muni provide an invaluable tool for anyone facing the challenge of taking strategic decisions. Using their 'circle of strategic decisions' framework, they guide readers smoothly through the decision-making process. Following this, they present thirty of the most widely used strategic models, including Porter's Five Forces, Ansoff's Matrix, Blue Ocean Strategy, Open Innovation, and the 8-Step Change Model. For each model, they demonstrate the content, context, and application, using clear and eye-catching graphics. This is a must-have book for all M.B.A. students and business managers.